Young people are once again a prime target. But there are solutions — which, naturally, the companies are resisting.

I was 12 years old when I took my first drag of a cigarette in what would become a 25-year battle with tobacco addiction.

Cigarette and tobacco companies, with their calculated strategy of addiction by design ensnared me and millions of others. They kept us hooked and spent a fortune opposing policies that could save lives.

Today, we face a new breed of addiction peddlers.

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Iron Will

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